Projects can be delivered on time, on budget, and within scope, yet still fail to demonstrate meaningful business value. When organizations cannot clearly see or measure the outcomes of a project, confidence in future investments can suffer.

Join Business Relationship Management: From Project Delivery to Recognized Business Value to learn how Business Relationship Management (BRM) helps bridge the gap between project delivery and lasting business impact.

This webinar explores practical techniques to define value before work begins, track it throughout delivery, measure both tangible and intangible outcomes, and communicate results in ways that resonate with business stakeholders.

Drawing on the BRM Capability Model and Value Framework, you will discover where value is often lost, how to build a value-focused culture, and how to better demonstrate the impact of your projects.

What You Will Learn

After this one-hour session, learners will be able to:

• Define and measure business value, both tangible and intangible, throughout the project lifecycle
• Use the Business Relationshp Management (BRM) Capability Model and Value Framework to align project outcomes with business goals
• Identify where value is gained and leaked, and apply practial techniques to close that gap
• Communicate project value that resonates with executives and business stakeholders
• Start your next project with a Value Plan that keeps delivery and impact aligned from day one

Bonus: Participants will receive a complimentary practical Value Plan template to apply to your next project and assess your organization's Business Value Ability.

Who Should Attend

• Business Relationship Managers (BRMs)
• Project, Program, and Portfolio Managers
• PMO Leaders and Practitioners
• IT Managers and Business Analysts
• Change Management Professionals
• Anyone responsible for delivering and demonstrating business value